PRINCIPAL FINANCIAL GROUP CAMPUS
campus + corporate
Consisting of approximately two acres, this signature space serves as the exterior hub for Principal Financial Group’s campus headquarters. Originally conceived as part of the Corporate 4 building project, the site was constructed in 1996. A new vision was put forth in 2014 to strengthen connectivity and continuity between buildings, offer greater flexibility to employees for outdoor use, and address aging infrastructure.
The existing Campus Plaza space was designed by Peter Walker and Partners Landscape Architecture [ PWPLA ] as part of a new Murphy/Jahn building. Editing an iconic landscape to create an authentic and seamless plan provided a continual challenge for the design team. Elements such as the lantern wall, fog wall, stage and pedestrian promenade remain as integral components of the new design.